TrafficStars tokens
Dynamic parameters for tracking data
Wade Wilson avatar
Written by Wade Wilson
Updated over a week ago

Tokens or dynamic parameters are needed for tracking data.

Add required tokens to the URL of the offer.

We have the following tokens: 


Randomly generated unique click id used for s2s tracking


Campaign Name


Campaign ID


Creative ID


Device type


Device type ID


Operating System


Operating System ID




Browser ID


URL of the page that the user visited before following a link to the current page


Site ID


Categories detected


Category ID




Carrier ID


Keywords collected


2-char country code




2-char language code


Creative format ID


Creative format WIDTHxHIGHT for banners (315x300, 300x250, etc) and name for other, for example: Popunder, Native


CPM, CPC, etc


CPM price, CPC price, etc...


User’s IP address


Site URL




Ad spot ID


Ad spot name


Locate clicks on hosted banners


Locate clicks on hosted banners

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