Advertising

Tips and guidelines for advertisers

Ekaterina avatar TrafficStars avatar Wade Wilson avatar
71 articles in this collection
Written by Ekaterina, TrafficStars, and Wade Wilson
Campaign Settings

What pricing models do you support?

Recommended pricing model
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Written by Wade Wilson
Updated over a week ago

What is CPC?

Cost Per Click pricing model
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Written by Wade Wilson
Updated over a week ago

What is the CPC Test Period?

Pay per click ad campaign
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Written by Wade Wilson
Updated over a week ago

What is CPM?

CPM pricing model. Cost per 1000 impressions.
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Written by Wade Wilson
Updated over a week ago

What is CPMv?

CPM viewable pricing model
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Written by Wade Wilson
Updated over a week ago

What is Dynamic CPM (DCPM)?

Dynamic CPM pricing model
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Written by Wade Wilson
Updated over a week ago

CPA model

How to create CPA ad campaign and what is a test period?
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Written by Wade Wilson
Updated over a week ago

Optimizer

A new tool designed to improve the performance of your ads
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Written by Wade Wilson
Updated over a week ago

What is the difference between Prime and RON traffic?

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Written by Ekaterina
Updated over a week ago

How does frequency capping work?

Limit a number of times a user sees your ad
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Written by Wade Wilson
Updated over a week ago

How can I blacklist/whitelist a domain?

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Written by TrafficStars
Updated over a week ago

How does IP Range targeting work?

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Written by Ekaterina
Updated over a week ago

What targeting options do you offer?

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Written by Ekaterina
Updated over a week ago

Lookalike Audience feature

What is the Lookalike Audience feature and how does it work?
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Written by TrafficStars
Updated over a week ago

In-Page Push Advertiser Guide

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Written by Ekaterina
Updated over a week ago

Retargeting

Bring your customers back with our retargeting tool
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Written by Wade Wilson
Updated over a week ago

Total Budget Feature

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Written by Ekaterina
Updated over a week ago
Conversion Tracking

How to set up conversion tracking with CPV LAB Pro?

TrafficStars & CPV LAB Pro integration
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Written by Wade Wilson
Updated over a week ago

What is a postback and how does it work?

Postback / S2S tracking
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Written by Wade Wilson
Updated over a week ago

How to set up tracking conversions?

Conversion tracking guides
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Written by Wade Wilson
Updated over a week ago

How to set up conversion tracking with AdsBridge?

AdsBridge & TrafficStars Integration
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Written by Wade Wilson
Updated over a week ago

How to set up conversion tracking with LandingTrack?

LandingTrack & TrafficStars Integration
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Written by Wade Wilson
Updated over a week ago

How to track conversions with ThriveTracker?

TrafficStars & ThriveTracker Integration
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Written by Wade Wilson
Updated over a week ago

How to set up conversion tracking with Peerclick?

TrafficStars & Peerclick integration
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Written by Wade Wilson
Updated over a week ago

How to set up conversion tracking with Keitaro?

TrafficStars & Keitaro Integration
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Written by Wade Wilson
Updated over a week ago

How to set up conversion tracking with Voluum?

TrafficStars & Voluum Integration
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Written by Wade Wilson
Updated over a week ago

How to set up conversion tracking with RedTrack?

TrafficStars & RedTrack Integration
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Written by Wade Wilson
Updated over a week ago

How to set up conversion tracking with Binom?

TrafficStars & Binom Integration
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Written by Wade Wilson
Updated over a week ago

How to set up conversion tracking with Bemob?

Bemob & TrafficStars
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Written by Wade Wilson
Updated over a week ago

What is Payout modifier?

Use Payout modifier to correctly track your earnings in TrafficStars
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Written by Wade Wilson
Updated over a week ago

TrafficStars tokens

Dynamic parameters for tracking data
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Written by Wade Wilson
Updated over a week ago