Features that do not work
Posted by Šarūnas Staišiūnas, Last modified by Šarūnas Staišiūnas on 18 January 2018 06:23 PM

An ad can be considered to have Features that do not work if any of the following criteria are met:

  • Banner elements suggesting that after clicking on the banner a certain feature would be available to the user:
    • Chat,
    • Pictures/Profiles available to View/Save/Download,
  • Banners with text that implies there a specific feature that is not present directly on the landing page:
    • 'Click and fuck' when the lander requires other interaction (going through a questionnaire, registering, etc.)
    • 'See/View photos' when the lander does not have the advertiser pictures
    • 'Chat now' when the lander contains scripts imitating chat with fake users

See the example banners below: